Buy.ology’s Smart Tips for Online Marketing and Retail
Friday, October 31st, 2008Buy.ology is a captivating read that presents Martin Lindstrom’s foray into neuromarketing – using neuroscience experiments, such as MRI scans, to determine what drives our consumer and shopping habits. Some results are quite thought provoking, such as the fact that consumer warnings on cigarette packs seem to not only fail ...
